Client: Crown Royal Peach
Agency: Anomaly
Creative Director: Mark Sarosi
Art Director & Designer: Alison Dyer
Copywriter: Kyle Provo
Editor: Joseph Hung
Directors: Peden + Munk
Music: Storefront
Year: 2019

A campaign created for Crown Royal’s peach-flavored whiskey, centered around fresh, easy to make recipes.

The campaign adopted a sun-filled, southern motif, inspired by the whiskey’s limited summer release and the Georgia peaches it was made with, emphasizing the refreshing peach flavor through warm lighting, seasonal prop styling and playful typography.